SMEs analysed
150
SIMULATED
Liquidity pressure
74
SIMULATED
Growth opportunity
73
SIMULATED
EarlyPay opportunity
15
SIMULATED
Treasury optimisation
40
SIMULATED
Data-readiness distribution
Aggregate simulated cohort counts
NOT CONNECTED49
FILE IMPORT29
CONNECTED STALE28
CONNECTED FRESH44
Sector distribution
Aggregate simulated cohort counts
IT services13
Logistics & freight12
Construction & fit-out13
Facilities management13
Wholesale trading12
Professional services13
Marketing agency12
Manufacturing13
Healthcare services12
Education services12
Food & beverage supply13
Security services12
Liquidity demand trend
Aggregate simulated cohort counts
Weeks 1–324
Weeks 4–636
Weeks 7–950
Weeks 10–1374
Engagement funnel
Aggregate simulated cohort counts
Targeted150
Invited150
Onboarding started116
Accounting connected101
Bank connected94
Compliance completed87
Liquidity ready80
Opportunity identified62
Offer received51
Offer accepted41
Funding instructed32
Bank-confirmed funded17
Settled6
Aggregate by design
FunderaX permissions and SME consent control SME-level financial data. du ecosystem insight is aggregate or permissioned. A funding partner receives only the evidence needed for the selected journey and consent.
No bank balances
No invoice details
No accounting records
No tenant identifiers
Minimum aggregate cohort applied
Judge Mode panel
Why this matters to du
SME Acquisition
Financial Health can become an SME engagement proposition.
Engagement
SMEs have a recurring reason to return.
Retention
du becomes more embedded in SME operations.
Cross-Sell
Relevant du Business products can be recommended contextually.
Partner Ecosystem
FunderaX can orchestrate relevant financial and business partners.
SME Intelligence
Aggregated, privacy-safe insights can improve ecosystem understanding.
Commercial flywheel
A recurring reason to return
01
DU SME CUSTOMER
02
FINANCIAL HEALTH
03
NEXT BEST ACTION
04
LIQUIDITY / DU SERVICE / PARTNER SOLUTION
05
SME ACTION
06
OUTCOME MEASUREMENT
07
BETTER RECOMMENDATION
08
DEEPER DU SME RELATIONSHIP
Proposed commercial measurement
du outcomes
NO BASELINES OR RESULTS
pilot activation
NOT_MEASURED
monthly engagement
NOT_MEASURED
recommendation engagement
NOT_MEASURED
cross-sell conversion
NOT_MEASURED
partner referrals
NOT_MEASURED
retention intent
NOT_MEASURED